About

A graphic designer since 2021, I support organisations and individuals who want to give meaning and a distinctive identity to their projects.

My approach is rooted in attentive listening. I aim to understand what drives your project, the universe you want to build, the problem you are addressing, and the audience you wish to reach. From there, I explore tailored creative directions, with great attention to detail. I favour images that tell a story, far from visuals that feel too polished or interchangeable.

Over the years, I have collaborated with cultural institutions (digital arts, contemporary art, performing arts), European projects with social and educational aims, as well as private clients and marketing consultancies.
These experiences have allowed me to work in French, English and Italian on visual identities, communication strategies, printed publications and digital content.

Have a project in mind?
Feel free to get in touch, I would be happy to discuss it with you!

Contact

mcd.helene@gmail.com


Previous collaborations


I/O Gazette
Independent journal dedicated to the performing arts, featuring reviews, reports and insights on contemporary creation in France and across Europe.

Biennale Chroniques
An international biennial of digital and visual arts in Marseille and Aix-en-Provence, combining exhibitions, performances, technological innovation and artistic research.

Provence Art Contemporain
A regional network bringing together contemporary art organisations in Provence, coordinating joint events, supporting mediation and promoting the local art scene.

CEIPES
An international organisation based in Palermo, leading European projects in education, social innovation, youth, inclusion and pedagogical development.

Hackadia
A digital marketing consultancy and strategic support agency specialising in visual content creation, brand identity and online communication.

Hélène McDonald · Graphic Designer
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